Denude Med

Denude Med, a medical day spa in Annandale, Virginia, specializing in the treatment, restoration, and maintenance of their clients’ skin appearance. Denude Med is one of the few day spas in the greater Washington, DC area operating under the direct supervision of a Board-Certified Physician.

Challenge

Denude Med needed a lot of help with their online presence as they lacked online exposure, social media presence and their website was static, non-interactive, and they also wanted to have the ability to update and edit the website on their own at any point.

Solution

NOVA Advertising recommended replacing Denude’s outdated and static website with a content management system to make updating content easy and low-tech and at the same time make it more interactive and up to date.

NOVA provided the perfect website platform and key features to increase Denude’s online and offline marketing initiatives including:

• A brand new updated interactive CMS website


• SEO optimized to attract web visitors seeking their medical spa services


• Social Media Network Integration to allow social sharing and interaction across the internet


• Custom contact form to track leads from the website and build a subscriber list for promoting upcoming events and sending email newsletters and other communications

Results

In the three months since the site went live, Search Engine Traffic has increased 45% and traffic from medical spa related keywords has more than doubled for keywords NOVA Advertising search engine marketing team selected and integrated throughout the website. Denude Med’s staff can now change content quickly and easily on the new website instead of having to struggle with the old code-heavy backend site they used to use. Denude Med can manage the website content and update it daily with new events, articles, entertainment, specials, and more.

Denude Med